Introduction
Guiding Principles
Dream Big, Act Small
Customers First
Think Business, Not Product
Demo or Die
Facts Over Opinions
Origins & Evolution
Roles
C-Level Manager
Innovation Manager
Project Sponsor
Project Team
Team Manager
Team Member
Team Coach
Lifehacks for Team Coaches
Prototyping Expert
Research Expert
Maverick
End-to-End Innovation Process
Phase I: Picture of the Future & Strategy
Step 1: Setup
Step 2: Inspire
Step 3: Imagine
• Step 4: Visualise
Phase II: Playgrounds & Exploration
Framing Playgrounds
Exploring Playgrounds
Step 1: Setup
Step 2: Research
Kick-off Workshop
Review Workshop
Step 3: Consolidate
Consolidation Workshop
Phase III: Portfolio & Evaluation
Ideation & Deep Dive
Phase IV: Validation & Refinement
Step 1: Setup (Phase IV)
Alignment with Project Sponsor
Preparation of Project Team
Step 2: Discover
Kick-off Workshop
Weekly Status Calls
Step 3: Design
Design Workshop
Sponsor's Sneak Preview
Step 4: Validate
Validate Workshop
Exploring Questions
Validating Hypotheses
Review Workshop
GTD Workshop
Step 5: Decide
Decide Workshop (Phase IV)
Phase V: Execution & Go-to-Market
Organisational Context
Measurement of Progress & Success
Leadership
Work Culture
Governance
System Playbook
Roadmap for Implementation
Tools & Methods
Tools & Methods for Phase I
Picture of the Future
LEGO Serious Play
Miro Templates "POTF"
Innovation Monitor
Tools & Methods for Phase II
Project Charter "Exploration"
Discover Card
Customer & User Interview
Customer & User Observation
DIY
Customer & User Card
Quantitative Data Analysis
AI Tools for Research
Miro Templates "Exploration"
Action Plan
Tools & Methods for Phase III
Insights Matrix
Creativity Techniques
AI Tools for Visualisation
Idea Card
Portfolio
Tools & Methods for Phase IV
Project Charter "Sprint"
Target Groups
Business Model
Financial Sanity Check
Business Eco-System
Video Stage
Service Blueprint
Hypotheses & Experiments
Validate Card
Lean Offerings
User Story Card
Landing Page
Online Ad Campaign
Proposal for Decision-making
Miro Templates "Sprint"
Tools & Methods for Phase V
New Business Blueprint
Other Tools
Business Design SYSTEM VIEWER
Anti-Bullsh*t Spray
Super Hero Pills
About Us
Step 4: Visualise
